Canadian Blood Services is shining a light across Canada on the need for more than 100,000 new blood and plasma donors to meet ongoing patient needs during National Blood Donor Week June 11-17 and World Blood Donor Day June 14. This event aims to break down the barriers of donation and motivate new donors to make an appointment during the summer months at blood.ca. In addition to this event more than 60 landmarks across the Country will be Illuminated in red to shine a light on the need to expand the donor base and to highlight the important role donors have on strengthening Canada’s Lifeline.

For more information, please visit Blood.ca